Pinterest can be used in many ways, Live pinning from events, daydreaming, planning your vacation , organizing your life and much much more. One great use case for businesses and brands on Pinterest, is arranging contests.
There are lots of ways to throw a Pinterest contest, such as encouraging people to “repin to win” or upload their own pictures, introducing special hashtags and shared board or appealing to peoples adventurous side with puzzles and quests. Here are a few examples of how different brands have arranged a Pinterest competition:
Pinterest contests are not only for clothes and fashion brands: Confused — a U.K. insurance comparison website recently held a “driving-in-heels” competition on Pinterest, encouraging people to pin pictures of the crazies shoes worn while driving a car.
You can create similar puzzles, by following Mashable’s guide to “hack” your Pinterest boards.
Have you participated in a Pinterest contest?