Creative Ad Ideas

Like it or not, ads are everywhere. And so many of them are so simple, just stating the obvious sales pitch and not challenging the viewer in any way. Creating ads and running a lot of marketing campaigns myself, I know how hard it can be to come up with a unique idea. Therefore, I “collect” ads that surprise me, inspire me or in some other way leave an impression.

I’ve already shared a few on this blog, like the Expedia ads I just discovered: New Advertising Campaign Makes Clever Use of Airport Tags and the adorable, clever and funny “Can You Impress the Penguin?” ad from Penguin Press.

Another creative ad I really liked, is from the Norwegian high-end fashion store Høyer:
Marianne Granum - Creative Ad from Høyer
(Photo from Instagram: @MarianneNHs photo).

Høyer celebrated a new store opening by handing out “parking tickets”, unlike real parking tickets, getting this ticket resulted in a positive surprise: a free sweeter!

What kind of ads do you like? Please share your ” best finds”!🙂

2 Comments (+add yours?)

  1. MarCritic
    Jan 11, 2013 @ 13:16:45

    Never head of Høyer before reading this. Innovative technique used by them – like it alot!

    Reply

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